TREND #9: Robots as event staff
In the previous blog entry, trend #8 was about v from business class to family adventure . A trend that takes work-life balance to a new level. Trend #9 revolves around robots. 🤖 A revolution in the event industry Imagine attending a soccer match and being greeted by...
Trend #7 – From business class to family adventure
The blog post for Trend #6 was about security at events and the new challenges that event managers*have to consider at the moment. Trend #7 is all about the much-used term “work-life balance” and family-time. You can download the full report with all 10...
This is the first AI photo box in Austria!
Innovation and continuous development are in KESCH’s DNA. When innovation meets our enthusiasm for AI, great things happen! After weeks of work and numerous tests, we can finally unveil our latest project, which we co-developed in collaboration with...
Trend #6 – The new security at events
My assessment of multi-touchpoint strategies for an immersiveive Brand Experience you could read in the blog post on the Trend #5 already read. On trend #6 is all about safety at events. What needs to be considered and what new challenges are we currently facing? You...
Trade fair marketing: your path to an unforgettable brand world
You think trade fair marketing is just a simple stand at a trade fair? Far from it! At KESCH, we show you how to transform your trade fair marketing into a unique brand experience event. Immerse yourself in the world in which your brand becomes the main actor. Trade...
Trend #5 – Multi-touchpoint strategies for an immersive brand experience
How event decisions are made based on data and how data is helping to revolutionize the event industry, in Trend #4 explained. Trend number 5 is all about multiTouchpoint Strategies. You can download the full report with all 10 trends HERE. Live experiences are on the...
Trend #4 – Event decisions based on data instead of experience!
I described how to bring brands to life with pop-ups in trend number 3. Trend number 4 is about data and data-based decisions for events. How can they help you plan and execute your events better? You can download the full report with all 10 trends HERE. 2024 is the...
Trend #3 – Pop-ups are the brand experience trend 2024
After introducing you to sustainability and CO2 neutrality at events in Trend #2, Trend #3 is all about pop-ups. We have all seen a few of these ourselves over the past year without giving them much thought. to about it. What’s behind them and how make brands...