Lukas Schütz

The expert for brand experience, enthusiasm and storytelling

My story

As founder and CEO of KESCH, one of the top companies for brand experience and live marketing in the DACH region, it is my job to make brands shine and bring them to life. Entrepreneur, investor and family man – that describes me best.

Our passion? Creating brand experiences that are unique – thought through and implemented with creative and innovative strategies that captivate customers and their stakeholders in the long term. Our customers become more tangible with KESCH – LIVE, DIGITAL AND HYBRID.

My goal is clear: to make brands so authentic and lively that they become unforgettable in people’s hearts and minds.

My philosophy

I firmly believe that success comes from enthusiasm and unique experiences.

I am particularly good at two things:


1️⃣
Inspire people

2️⃣ Create unforgettable experiences

Professional highlights

👨🏼‍🎓 Studied “International Business & Event Management” in Vienna and the UK (Leeds Metropolitan University)

🧑🏽‍💼 A passionate entrepreneur since 2011

🏆 2011 Foundation of KESCH The Brand Experience Company

💌 Founded 6 companies in the meantime and bought & sold several. Currently more than 15 shareholdings

🏆 2021 Winner of the “Oscar of the event industry” – the BEA World Award

Multiple international and national awards in the live marketing sector with my companies

My topicsareas:

I specialize in creating brand experiences and brand experiences that will be remembered. To my Topics of expertise include:

  • Basics and implementation of brand experience in companies
  • Inspiring people, both privately and professionally

previous appearances & publications

Keynote

General Assembly of the Austrian, Swiss & Liechtenstein Chambers of Commerce: Keynote speech with the topic “Brand Experience – The ingredients for a successful brand experience”

My aim is to draw attention to the importance of a unique brand experience. Whether you are a large corporation or a small company – everyone should know what brand experience is and how easy it often is to implement it.

Workshop

Future of Marketing Congress 2024: Why your brand experience is suffering

Brand experience workshop for participants: In 60 minutes, we analyzed how tangible your brand already is for customers, suppliers and employees and provided a recipe for improvement.

TV report

Best practice entrepreneur: KESCH Event & Promotion GmbH

In the report we give impressions about the beginnings of KESCH, the challenges we have overcome and our values…

Podcast

Creating personal connections: Lukas Schütz from KESCH on the art of brand enthusiasm

Lukas Schütz shares his inspiring story of how he went from a traditional student job distributing flyers 14 years ago to a captivating discovery: the world of event design. The curiosity to take a look behind the scenes led him to realize that this was his passion. A new chapter unfolded in 2012, when he and his business partner developed a completely new concept for the Coca-Cola Christmas Truck Tour.

Contact me

Are you interested in a podcast or a guest lecture? I look forward to your inquiry!