Project

Presentation of Coca-Cola Creations 3000 at Zurich main station

Customer

Coca-Cola

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How did an AI-based brand experience work between humans and machines?

Coca-Cola Creations 3000 – An AI-created Limited Coke Edition was a hit at Zurich’s main station. We created the great brand experience staging with Robot Titan with KESCHSwitzerland and our team. Because we love new challenges!

The performance gave an insight into a possible interaction with AI – man – machine in the year 3000.

Briefing

For the unique presentation of Coca-Cola Creations 3000 at Zurich Central Station, we created an immersive brand experience between man and machine and the opportunity to transport yourself to the year 3000. AI was also used!

WELCOME TO THE YEAR 3000

Using an AI photo box, you could travel to one of Switzerland’s most famous cities in the year 3000 and the photos were adapted to your own input using AI.

Implementation

Using an AI photo box, you could travel back to the year 3000 in Zurich and the photos were adapted to your own input using AI. The additional highlight was the presentation of Coke Creations by Titan, an oversized robot that interacted with the audience and its companions – the Mirror Dancers – on site. The performance gave an insight into a possible interaction with AI – man – machine in the year 3000.

Result

A b enthusiastic s audience and a b e special love story that showed us thatimmersive AI-based brand experience between humans and machine is the future is!

WE CONFESS:
WE LOVE OUR CUSTOMERS.

…and maybe you soon?